Here is a list of brands that piggybacked #DeepVeer’s wedding trend
While the entire country was waiting for drool worthy pictures from Deepika Padukone and Ranveer Singh’s wedding, some of the brands were working hard behind closed doors to release interesting content to piggyback on the conversation.
Deepika and Ranveer endorse about 44 brands between them, a number of them in the same category. Here are some of the brands who seem put out content with #DeepVeer
Amul, known for its content around contextual topics, put out this tweet.
Durex, who is endorsed by Ranveer Singh, put out this tweet.
Manforce, who saw an opportunity to trendjack, put out this post.
Zomato, found a cheeky way of connecting their brand with the wedding location
Kotak Mahindra Bank invested the most with a full fledged campaign, they put out hoardings with the line ‘Card Mila Kya’ and released this film on social media. They also decorated some of their branches with the same campaign specific communication
Axis Bank, took a different route to congratulate their brand ambassador and used a different hashtag #TheirDayIsTheirs on Twitter